Wednesday, April 15, 2009

Imitation - The highest form of flattery.

With school holidays on us we have had time to reflect on Barfoot & Thompson’s recent decision to match our fee structure and this week’s decision by L J Hooker to copy our advertising layout (view it here page 17) notice any similarities? These moves encourage us and confirm what our market place consistently tells us; namely the package we offer vendors is compelling and comes with real added value.

1 comment:

Anonymous said...

I hardly think that could be classed as copying your layout.

Why would a major multi-national franchise see any need to copy a small Auckland company?